Mission Admissions

Ep. 97: How You Can Leverage Data To Improve Student Recruitment And Marketing Strategies

Episode Summary

In this episode of Mission Admissions, Jeremy is joined by Stevie Blyler, a Digital Marketing Strategist at Bucknell University. Stevie shares insights on how colleges can connect the dots and leverage their data to increase personalization during the student recruitment process, and improve collaboration between marketing, admissions, and operations.

Episode Notes

In this episode of Mission Admissions, Jeremy is joined by Stevie Blyler, a Digital Marketing Strategist at Bucknell University. Stevie shares insights on how colleges can connect the dots and leverage their data to increase personalization during the student recruitment process, and improve collaboration between marketing, admissions, and operations.

Guest Name: Stevie Blyler, Digital Marketing Strategist, Bucknell University

Guest Social: https://www.linkedin.com/in/stevie-blyler/

Guest Bio: Stevie Blyler is a Digital Marketing Strategist at Bucknell University, where she focuses on digital advertising, analytics and emerging technologies that support the University’s enrollment and marketing goals. Her work spans paid media strategy, audience engagement and the use of AI-powered tools to create more personalized experiences for prospective students and families.